Jacob Simpson
Designer, Creative Director, Content Creator & Illustrator

Merrill Lynch


Bank of America
Designed to raise awareness of Merrill Lynch offerings within the financial center, the “help2” campaign disrupted the space with a distinctive and highly visible visual experience. The program came to life through dimensional acrylic installations, digital signage, and in-store collateral.

Aspects of this project included concepting, design, material prototyping, and cross-agency integration.

Silver POPAI – Best of Industry
Semi-Permanent Award